Amit GaurCreative Producer · Builder · LA
— 2026 / Issue 01Los Angeles · 34.05° N 118.24° W

— Topography · interactive · 2026
— Statement

Two decades producing broadcast, animation, and brand work. Now also building a small constellation of careful apps out of Los Angeles.

— Currently अभी
  1. 01At xAI as an AI Visual Quality Specialist, on post-training side.
  2. 02Producing commercials, films, and AI-native content out of LA.
  3. 03Shipping Ghar and Ground & Return on the App Store.
  4. 04Building Cygnus, an AI-native pre-visualization platform for filmmakers.
  5. 05Open to producing and creative direction conversations.
02
Selected work / preview

Twenty years producing.

A few entries from the archive, with the full production list one room deeper.

03
Products / preview

A small constellation.

Three live products: ritual practice, daily yoga, and AI-native pre-visualization.

04
Lab / preview

Spec films & experiments.

AI-assisted films, brand studies, and short tests made without a client brief.

Spec01 / Commercial

The Beat of the City- LA Metro

Reimagining the daily commute. Here is a 30 seconds AI-generated film for @metrolosangeles. The goal: turn the sounds of the subway into the beat of the city.

Gemini · Grok · ElevenLabsRead more →
Spec02 / Commercial

Make It Real- LA28 Olympics

They say Los Angeles is "fake." That it's all movie magic and plastic. So I re-branded the @LA28 Olympics to prove them wrong. 60 seconds. 100% AI. Presenting "Make It Real."

Midjourney · Runway · ElevenLabs · GrokRead more →
Spec03 / Commercial

Dior

Obsessed with how this turned out. Prompted Midjourney v7 for the most ethereal Dior couture editorial imaginable - golden hour light, Parisian rooftops, that signature Dior gray mist. Grok helped me refine every single detail in the prompt until it was chef's kiss perfection. Then I took the stills into Adobe Premiere, added slow cinematic zooms, and color-graded it. This is 100% AI-generated imagery + human soul. No photoshoot. No budget. Just imagination on steroids. The future of fashion film is already here and it's wild.

Midjourney v7 · Grok · PremiereRead more →
Spec04 / Commercial

American Express

I created this American Express ad 100% with AI tools. The stunning visuals came from Midjourney, the smooth motion and video from Runway, the realistic voice-over from ElevenLabs, and the entire script was written by Grok from xAI. I just put everything together in Adobe Premiere. From start to finish it was made in a few hours using nothing but artificial intelligence.

Midjourney · Runway · ElevenLabs · Grok · PremiereRead more →
See the lab
05
About

I started building because the tools
finally let me.

The longer story: production years, Los Angeles, software, and the work now on the desk.

The work started in production: broadcast, animation, live action, brand campaigns, and long days moving ideas from pitch to delivery.

The newer part is software. Ghar, Ground & Return, and Cygnus are the first products in a smaller, more personal practice.

The About page has the full timeline, the move to Los Angeles, and the reason building became part of the work.

More about me
Minimal apartment workspace with a desk, plant, and window light
workspace · 3:4